About me…well, I grew up in on the East Coast in a great little town called Shrewsbury, MA. Left small town life for the bright lights of the big city and went to Boston University. Fell in love with Boston and marketing and, well, the rest is kind of history. I consider myself a pretty smart-cookie… someone who can jump into a situation and make lemonade from lemons or figure out how to grow the tree to get the damn lemons. Enough with the lemons. I spent much of my professional life learning the marketing biz through big companies. I learned a lot about communication and influencing and how to work my political mo-jo to get stuff done. I was never one of those ‘lifers’ and found myself wanting to make each business better or help to grow it faster or make a difference for the customer. I hung up my big company boots for the many hats of start-up life and got hooked.
You’ll find me now doing the start-up marketing thing. As a marketing exec, I help build brands into businesses that scale. I know how to grow a brand from scratch and how to breathe new life into an existing brand to make it more exciting. I know how to engage with customers, partners and people. I like people. I live social media. Is there a support group for that? When I’m not working or Tweeting, I have a passion for all things fashion and help create fashionistas at The Stylish Eye. If I could live anywhere in the world it would probably be in the Christian Laboutin store in Paris. Yes, in the store. Imagine waking up to gorgeous stilettos every morning? Ah…a girl can dream.
In the meantime, thanks for reading and feel free to connect with me through one of the many social channels displayed on the right.