Michelle A. Heath Rotating Header Image

Posts Tagged ‘Social Media’

Are you marketing to stand out or stand back?

The mission: Tell your target audience who you are and what you do.
I’m the marketing chick. I come equipped with a designer bag full of tricks. There’s Twitter, Facebook, blog posts, email campaigns, partner marketing, affiliate programs, you know the drill. But, there’s alot of noise. If you post a Tweet to 1,000 followers, do [...]

Alltop – all but useful

I’ve been trying to give Alltop a chance. It has content. I like content. It’s all in one place. I like convenience. It’s a Guy Kawasaki venture. I like Guy.
But I’ve gotta say. I’m just not a fan. I’ve been trying to figure out the point of this seemingly dumbed-down headline aggregator launched in March. [...]

The future looks bright

Not sure why that Pat MacDonald song came into my head but it captures how I feel right now. Anyhow, I am jumping out of my seat. Why you ask? Well, I just joined the team at Currensee as their brandy-new VP of Marketing. I am thrilled to join an amazing team of people and [...]

Microblogging is the new black

It’s hard to keep up. First brown was the new black, then eggplant, then came Facebook and now microblogging. You’re in right? Do you know what the hell microblogging is? Okay, let’s start by answering a few simple questions: Are you on Twitter? Yammer? Pownce (no, not the cat food)? Do you religiously update your [...]

Dear social media, thanks for helping me find a job.

Well, I now am part of the 6.1% unemployment rate. I’ve gotta say, it’s a pretty surreal feeling. You see, I’ve only been unemployed once in my life. It was for 6 months, I was pregnant, we had sold our company for $1.6B and I chose to exit gracefully. Very different from being asked to [...]